Typositor Typography / A New Typography by Aaron Burns, 1965 [Reference Copy]

Typositor Typography / A New Typography by Aaron Burns & Company, 1965. Aaron Burns & Company, Division of Rapid Typographers. Inc., 305 East 46th Street, New York City, USA. 10 x 9.5, with pp. 32 (see condition: missing pp. 23/24) plus covers. Printed in USA.

“This booklet deals with Typositor Typography, a new typographic art process. We urge you to study it carefully. We believe it represents the beginning of totally new experiences for you in typography ... perfectly suited for print advertising, television titles, slides, packaging, exhibits and displays.” Intended as a primer, this promotional booklet summarizes the companies opinions and some of the outstanding features of this new photographic typesetting process.

With a Preface and Introduction (How and When to Use Typositor Typography) by Aaron Burns & Company. Followed by short texts and illustrated examples summarizing these newest features: Typositor Typeface Listings (April 1, 1965), Large Sizes, Enlargements, Inexhaustible Supply, Spacing, Exclusive Typefaces and Examples, and How to Order Typositor Typography. 

A good booklet with heavy foxing and soiling to the front and back white covers. Page 9/10 and 23/24 (the same signature) have come undone from the stapled binding ... 9/10 is still included but 23/24 is not. Condition noted and price adjusted; reference copy only.