The Graphic Artist and his Design Problems: Creative Problems of the Graphic Designer, Design and Training in Commercial Art[Gestaltungsprobleme des Grafikers; Les problèmes d’un artiste graphique]by Josef Müller-Brockmann, 3rd ed., 1968 [1st published in 1961, then 1964]. Verlag Arthur Niggli Ltd., Teufen, Switzerland. 10.375 x 9, 186 pages with German, English and French text. Layout and jacket designed by Josef Müller-Brockmann with its’ iconic use of Akzidenz-Grotesk.
Brockmann’s (1914–1996) practical manual demonstrates the basic problems of graphic design; offering valuable guidance to both the student and professional. The volume deals mostly with objective and constructivist methods focusing on three individual themes covering: the illustrative and subjective mode of expression; the objective and constructive method; and the significance of the elements of design; and a training system for the graphic designers with much advice and rules to follow. Heavily illustrated throughout with (710) black and white and some color examples chosen by the author ... both works of his own and some by his Kunstgewerbeschule Zürich [School of Applied Arts] students.
A nearly fine hardcover with a previous owners name/date/note in black marker on front free endpaper corner. A nearly fine dust jacket with only the slightest hint of wear to the corners and a small tape repair to the front bottom. Wonderful copy!
