Gebrauchsgraphik: International Advertising Art, 1956 [Cover: Erik Nitsche, Andy Warhol Illustrations]

Gebrauchsgraphik: International Advertising Art (Monthly Magazine for Promoting Art in Advertising) edited by Eberhard Hölscher, 27th Volume, Number 4, 1956. Verlag F. Bruckmann, Munich, Germany. 8.25 x 11.625, pp. 68 with German and English text and French summaries. Excellent cover design by Eric Nitsche.

Heavily illustrated throughout with trade advertising and black and white and color works for content including but not limited to:

• PFAU-Fashions: Advertising for Ties and Scarfs
• Adolf Wirz: Color Photos as Advertising Media
• Helmut Matheis: Firm’s Marks and Signets
• Adolph Menzel as a Commercial Artist
• The Art of the Small Format ... the Artistic Problem of the Postage Stamp
• I. Miller & Sons, Inc: American Shoe Advertisements (Andy Warhol Illustrations)
• Jugoslav Travel Publicity
• Primadonna Type: Ludwig & Mayer, Frankfurt
  

A very good or better vintage magazine with light handling and wear mostly to the spine tips with a few lightly bent corners throughout. A clean Eric Nitsche cover; better than most we've seen.