Corporate Design Systems 2 : Identity Through Graphics [CoCoMAS]

Corporate Design Systems 2: Identity Through Graphics, 1985 by Motoo Nakanishi, and The CoCoMAS Committee, PBC International, Inc. New York. 9.25 x 12, pp. 125, previously published in Japan, 1983 by SANNO Institute of Business Administration.

The first volume of this series is Corporate Design Systems, Case Studies in International Applications, 1979. Printed in Hong Kong.

Heavily illustrated with (325), mostly color photographs of finished logos, corporate manual examples, typography, stationary systems, exterior/interior signage, vehicle graphics, packaging, printed collateral and more. With a Foreword by Motoo Nakanishi, Director of The CoCoMAS Committee, Tokyo.

Featuring (9) international, corporate design case studies, each with project summaries and descriptive captions including: Citibank (Anspach Grossman Portugal), P&O (Wolff Olins), Deloitte Haskins & Sells (Siegel & Gale, Don Ervin), Watney’s (Pentagram Design), Kenwood (PAOS Inc.), Cummins (Paul Rand), Clarks (Pentagram Design), The Citizens National Bank (Young Jae Cho CI Research Group); and the Washington Zoo (Wyman & Cannan). 

A nearly fine hardcover and dust jacket. Light wear along the cloth edges. Excellent reference material and inspiration!