Type Talks, Advertising Typographers Association of America [Cover Design by Paul Rand]

Type Talks edited by David Pankow. Fall 1989, New Series, Vol. 1, No. 1. Advertising Typographers Association of America, Inc., USA. 6 x 9, pp. 28 with a witty cover and interior designed by Paul Rand — “By mixing classical [interior pages] and modern [front cover] typefaces, Rand demonstrates that good design is both universal and timeless — depending not on style, but on quality.”

Published in the interests of better graphic communications ..., the first Type Talks appeared in September 1945 with over one hundred issues produced. After a hiatus for some years, it resumed publication with this issue. 

Contents includes: A Letter from the President of ATA, Type Talks with Paul Rand by Mario Rampone of Pastore DePamphilis Rampone, Rand's go-to printer (six page interview illustrated with black and white examples); The Changing Face of Garamond, Initial Letters and Typography Tomorrow by Ed Cleary of Cooper & Beatty, Toronto, Canada.

A nearly fine, stapled booklet with coated covers and an uncommon Paul Rand design.