Helvetica, 1967. D. Stempel AG, Frankfurt am Main, Germany. 8.25 x 8.625, pp. 28. Printed in Germany.
Helvetica stapled specimen provided for importers for the U.S. and Canada: Amsterdam Continental Types Inc. (New York, Chicago and Burbank) with Linotype matrices available from Mergenthaler Linotype Company (Brooklyn, NY). From the informative introduction by an unknown author: "The first series in the Helvetica family was presented to the American graphic arts community in 1963, and it rapidly achieved a popularity paralleling its European acceptance" and "The formal, functional and technical qualities of Helvetica have conjoined to make it one of those typefaces which outlast time and style" — the rest is history! Featuring twelve varieties: Light, Regular, Regular Italic, Medium, Bold, Bold Compact Italic, Regular Extended, Bold Extended, Extra Bold Extended, Regular Condensed, Bold Condensed and Extra Bold Condensed.
Good with soiling and small creases to the iconic white covers, some ink notes on a few pages, with the top of one page torn. The specimen has been handled.