Lou Dorfsman, World Graphic Design No. 24, 1st ed., April 15, 1996. Ginza Graphic Gallery, Tokyo, Japan. 5.5 x 7.5, 64 pages with Japanese and English text. Editorial Consultant: Ikko Tanaka. Design by Lou Dorfsman. Printed in Japan.
With an Introductory essay: “You Should Only Have Great Clients” by Lou Dorfsman ... “In my experience the best work was accomplished when the client was design perceptive, encouraging, challenging, and allowed the designer to do their work.”
Heavily illustrated with (62) black and white and color works from c. 1950–1982 for clients including: CBS (Columbia Broadcasting System), Dansk Designs International and a few others. Work examples featured: advertisements, signage, direct mail, promotional booklets, books, logos, packaging and more. A list of works (with titles, client and year), profile text and Dorfsman photograph appear at the end.
A fine glazed illustrated hardcover with the original publisher’s red belly band (obi-band). Uncommon 1st edition.