Environmental Design: Signing & Graphics, 1977. Presented by The American Institute of Graphic Arts, New York. 8.5 x 8.5, pp. 8 plus covers, stapled. Design by: John Follis & Associates, Los Angeles, California. Printed in California. From the library of Vignelli Associates with their red studio stamp on the back cover (see last image).
Exhibition booklet concerned with the designing and making of architectural signing and graphics. With an introduction by John V. Follis; the pioneer in environmental graphic design who studied under Alvin Lustig at the Art Center College of Design and published his seminal and practical book with Dave Hammer Architectural Signing and Graphics in 1979.
This thin booklet features (40) diverse examples (traditional and newly developed using new materials or technology) of sign fabrication techniques by leading sign fabricators from New York, Rhode Island, Illinois, Michigan, Missouri, Pennsylvania, Massachusetts and many in California. A few neatly illustrated; most with one letter or numeral to indicate the method or technique.
This program was supported by the AIGA as part of their education efforts to inform members interested in the new, expanding areas of graphic design. The committee included: John Follis, Chairman; Massimo Vignelli, AIGA President; and Flora Finn Gross, AIGA Executive Director.
A nearly fine stapled booklet with light wear along the cover edges. Surprisingly uncommon with excellent provenance ... from the library of Massimo Vignelli.