IDEA 100 — International Advertising Art Magazine, 1970 [Massive Compendium]

Idea: International Advertising Art edited by Noboru Sakamoto, Vol. 18, No. 100, May 1970. Seibundo Shinkosha, Tokyo, Japan. 8.875 x 11.625, pp. 268. Art Director: Hiroshi Ohchi. Cover designed by Anton Stankowski. Printed in Japan with Japanese and English text.

A massive compendium featuring short profiles from 105 designers from 17 countries with 26 from Japan; a varied selection with both well-known and lesser-known designers and published works profusely illustrated throughout with black and white and some color including but not limited to: Milton Glaser, Seymour Chwast, Ivan Chermayeff, Herb Lubalin, Lou Dorfsman, Tom Carnase, George Giusti, S. Neil Fujita, Leo Lionni, Bob Gill, Paul Rand, Will Burtin, Ladislav Sutnar, Elsa Kula, Herbert Bayer, Saul Bass, Morton Goldsholl, F. H. K. Henrion, Anton Stankowski, Armin Hofmann, Giovanni Pintori, Otl Aicher, Graphicteam, Franco Grignani, Karl Gerstner, Wim Crouwel, Hiromu Hara, Yusaku Kamekura, Ayao Yamana, Tadashi Ohashi, Ryuichi Yamashiro, Ikko Tanaka, Takashi Kono, Hiroshi Ohchi, Tadanori Yokoo, Shigeo Fukuda
Kazumasa Nagai and many more.

Excellent articles including: Where is the graphic designer today? by Anton Stankowski, Design Status and Status Quo by S. Neil Fujita, Japan’s Design World at Crossroads—Present & Future by Yusaku Kamekura, Design as viewed from its circumferential fields by Tadahisa Nishio and The IDEA Magazine and the World’s Designers by Hiroshi Ohchi. 

A very good journal with light wear and handling including a light bend to the corner of a few pages.